| Major branded vendors projected to put emphasis on users in the next-generation era of mobile networks, and in this era, the vendors will think beyond boundaries, aiming to compete with one another and cooperate with telecom operators, supply chain manufacturers, and application providers. The future Smartphone industry is expected to focus on mid-range and value-line Smartphones, the major operating systems will each face different challenges, and cloud service and next-generation Internet standard are forecasted to once again change market competition.
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- Industry Paradigm Shift and NextGeneration Mobile Network
- Internet Ecosystem Moves From Web 1.0 to Web 3.0
- Product Focus Shifts from Connecting People to Enriching Life
- Revenue Creation Changes from Devicebased to Userbased Development
- Market Competition Evolves from Company Conflicts to Group Clashes
- Competitors Increase from Mobile Communications Vendors to Internet Service Providers
- Beyond Bounds: Competition and Cooperation among International Communication Branded Vendors
- Beyond Bounds: Beyond Traditional Competition, Cooperation Strategies, and Business Scopes
- Diverse Product Offering: Increase User Stickiness
- Patent Competition: Users Face Less Choices
- Patent Lawsuit Competition: Strengthening R&D Capabilities to Raise Barriers to Entry
- Spec Competition: Product Spec Problems Gradually Emerge
- Spec Competition: Developing Innovative Technology to Attract Future Users
- Teaming Up with Telecom Operators: Participating in Value Activities to Create WinWin Situation
- Supply Chain Cooperation: Strengthening Vertical Integration to Boost Core Revenues
- Cooperating with Application Providers: Enhancing User Experience with Complete Service Platform
- Trends and Outlook of the Smartphone Industry
- Major Vendors: Google, Apple, Microsoft Each Has Its Individual Ecosystem
- Competition Transfer: User Base Increases in Asia Pacific, Middle East, Africa to Boost Growth
- Diverse Values: Midrange, Valueline Models See Rapid Growth
- Extending Value Activities Observed to Be the Key for Android Vendor Development
- Communication Platform to Play an Important Role in Windows Phone Development in Emerging Markets
- Taiwanese Companies Projected to Satisfy Local Demand for Platform, Software, Hardware Integration
- Future Development of Cloud Services
- Internet Standard Revolution Projects to Trigger PhaseFour Market Restructuring in the Future
- Conclusion
- Smartphones, Not Just for Smart Users
- Appendix: The Worldwide Smartphone Shipment Volume Forecasts
- List of Topics
- Touching on industry paradigm shift and the development of the nextgeneration mobile network
- Competition among international communication branded vendors, such as increasing subscriber stickiness and filing patent lawsuits, as well as cooperation strategies adopted by the vendors, for example, building business ties with telecom operators or strengthening supply chain integration
- Trends and outlook of the Smartphone industry, analyzing major vendors, emerging markets, major operating systems, Taiwanese vendors, cloud service, and Internet standard revolution
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