The European Ethnic Foods Market

Leatherhead Food Research
May 1, 2007
171 Pages - SKU: LET2640720
License type:
Countries covered: Europe

The western European market for ethnic foods was worth around EUR4.12bn in 2006. This figure covers all of the major western European markets, namely the UK, France, Germany, Italy, Spain, Ireland and the Benelux and Scandinavian countries. This figure has grown in recent years as a result of people becoming increasingly well-travelled, as a result of which their tastes are now more adventurous and cosmopolitan. The continued spread of various ethnic cuisines throughout the European foodservice industry has also aided growth. With sales worth over EUR2.34bn, the UK has the region’s largest market, ahead of France, Germany and the Netherlands. Analysed by sector, Chinese and Oriental foods account for 42% of value sales, ahead of Mexican/American (27%) and Indian (25%). Much of the recent growth has come from emerging cuisines, most notably Thai, Japanese and Caribbean. Although ethnic foods have traditionally been strongest in product sectors such as ready meals and cooking sauces, their influence is now becoming apparent in areas like savoury snacks.

This report updates the previous Leatherhead study carried out in 2004, and is produced in conjunction with Food from Britain (FFB). In addition to a SWOT analysis and forecasts leading up to 2011, the report also provides suggestions for market entry for the continental European nations. The following ethnic cuisines are included:
  • Chinese/Oriental
  • Indian
  • Mexican/American
  • Others (mainly African & Middle Eastern)


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