Food Processing and Industrial Cleaning Products USA 1999

Kline & Company is pleased to propose the next study in its continuing program of syndicated studies on the market for industrial and institutional (I&I) cleaners, FOOD PROCESSING AND INDUSTRIAL CLEANING PRODUCTS USA, 1999. This report, the third edition, will focus on four significant and dynamic business segments of the U.S. market:

• Food Processing
• Transportation (highway and off-highway)
• Metal Processing
• Pulp and Paper Production

This report will provide a comprehensive evaluation of the business, including:

• Distinct and detailed analyses of major enduse markets and product categories
• Industry dynamics and key trends, including an assessment of the business implications of these issues
• Profiles of the suppliers to this industry, to be used for competitive benchmarking as well as a resource for potential merger and acquisition candidates
• An overall business outlook and appraisal

THE BUSINESS

The U.S. market for food processing and industrial cleaners represents over a $2 billion opportunity in 1999 and comprises a broad group of end uses and a diverse range of products. The industrial and transportation sector accounts for about 60% of the total, while food processing and applications in pharmaceutical and cosmetic plants represent roughly 40%.

Several key trends are redefining the U.S. market for cleaning products used in food processing and industrial applications:

• Consolidation at all levels of the business
• Acquisitions that are altering the competitive balance in each segment
• Shifting and emerging channels of distribution
• The impact of chemical management and integrated supply programs
• Significant changes in the regulatory sector, including the discontinuation of the USDA’s Prior Authorization Program for cleaners and sanitizers, and the impact of the recently enacted Hazard Analysis and Critical Control Points (HACCP) regulation

Successful chemical and service marketers need insight and accurate information to identify and attack market opportunities. This study will provide timely market and competitive intelligence to help subscribers segment markets and identify niche opportunities. The study will be an invaluable resource for effective strategy development and acquisition programs in this rapidly changing market.