Smartphone and other mobile applications or “apps” are being utilized in many areas of healthcare: education, health management, data management, health information, and other workflow processes. This Kalorama Information report The Worldwide Market for Mobile Medical Apps details these products and presents a picture of the market today and what it may look like over the next five years. Some popular apps included in this report include.
STAT ICD-9 LITE
Netter’s Atlas of Human Anatomy
Healthcare has exhibited a particular need for these technologies. Not only is the medical community using smartphones and their applications for basic work at a higher rate than the general population, but they are reporting using smartphones in replacement for some of the work that would have previously been done on a desktop or laptop computer.
Included in this report are the following
Model Apps on the Market
Successful Business Models
Estimate for Current Mobile Medical App Market Size
App Market by Type
(Medical Reference, Study Aids, Drug Reference, Nursing Tools, others)
Forecast of Revenues by Platform
(Apple, Android, Blackberry)
Regional Distribution of App Sales
Japan, Germany, France, United Kingdom, Italy, Canada,
Rest of World)
Healthcare and Population Statistics
Physician Demographics and Smartphone Usage Stats
The information for this report was gathered using both primary and secondary research including comprehensive research of secondary sources such as company literature, databases, investment reports, and medical, information technology and business journals. Telephone interviews and email correspondence were the primary method of gathering primary information. Primary sources were the basis in gathering information specifically relating to revenue and market share data presented in this report. Specific interviews with IT company representatives included marketing directors, division managers, and product representatives.
The report covers issues and trends that will impact the medical app market in the future, including:
Threat to Security
Non-availability of Suitable Handheld Devices
Resistance to Change
Lack of IT Resource in Provider Settings
High infrastructure Cost
Growing Healthcare Cost
Reduction of Medical Errors
All market data pertains to the world market at the manufacturers’ level. The base year for data was 2010. Historical data was provided for 2009 with forecast data provided for 2015. The forecasted market analysis for 2010-2015 was highly influenced by the uptake of new technologies in the health industry, government incentives and requirements, product marketing, availability and demographic trends.
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