The Market for Nutraceuticals

Nutraceuticals, or foods that deliver therapeutic or preventative health benefits, are by all accounts, poised to explode. Kalorama Information's new report provides an unprecedented determination of current and potential sales of nutraceutical foods and beverages; analyzes factors that promote growth; and examines the successful overseas markets. The study also assesses the impact of legislation on the market, and includes detailed discussions of the consumer environment. Other issues covered include: the costly approval process for nutraceuticals research in progress and the competitive environment.