NRI Online Travel Connectivity Report

JuxtConsult
July 1, 2008
220 Pages - SKU: JCN2207880
License type:
The NRI Online Travel Connectivity study helps in understanding the status and net usage behavior and preferences of the Non Resident Indians.It gives a highly ‘insightful’ understanding of the current net usage ehavior and preferences of various types of Non Resident Indians.The report is an useful guide to all those who would like to understand and use Internet to market to NRI consumers,Marketers targeting NRI sector with respect to travel connectivity with India - frequency of travel to India, purpose of travel, visit individually or with family, cities traveled, mode of ticket booking, preferred websites to book tickets online, most used airlines.



Additional Information

An annual trip to India is a common feature among most online NRI. Physical ‘proximity’ rather than income levels determine travel connectivity with India. Visiting family is the predominant motive for travel. Traveling to India ‘with family’ is as common as doing so individually. Two thirds of them are corporate executives, more so from Gulf and Asia Pacific. Delhi and Mumbai are the most frequented cities by NRI visitors. While over a third book their travel ticket ‘online’, the majority continue to rely on ‘offline’ methods.