Tailored and Integrated Financial Services


August 28, 2001
37 Pages - SKU: JUPT750184
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Countries covered: Germany

Tailored and Integrated Financial Services

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Integration combined with tailoring will become the new challenge for German financial services providers. Increasing competition and rising customer expectations are forcing providers to rethink their strategic positioning and service offerings. This implies that online pure plays as well as traditional banks must develop the appropriate capabilities in order to assess the right level of integration and tailoring to sustain profitability.



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