Small-business credit cards and other payment products have gained significant traction. Yet, US small businesses still have divergent payment habits that must be understood to broaden adoption of small-business payment products.
Key Question - What types of payment products do US small businesses prefer to use when conducting business-to-business (B-to-B) transactions online?
Key Question - How do the payment preferences of the smallest businesses (those with the fewest employees) differ from the preferences of those that are larger?
Key Question - How should online payment providers and merchants approach the small-business market to most effectively target these divergent needs and payment preferences?