Jupiter Consumer Survey Report


June 26, 2002
28 Pages - SKU: JUPT795580
License type:
Countries covered: United States

Jupiter Consumer Survey Report

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In February 2002, Jupiter designed and fielded an extensive Jupiter Consumer Survey about online travel consumers' behaviors and attitudes toward researching and purchasing travel online. This report explores the results of that survey and examines a segmentation of the online travel consumer population by frequency or infrequency of business travel.



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