| A shaky macroeconomic environment put a damper on the overall holiday shopping season (i.e., November and December), but the online channel remains relatively insulated from these pressures.
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A shaky macroeconomic environment put a damper on the overall holiday shopping season (i.e., November and December), but the online channel remains relatively insulated from these pressures.- Key Question - How much did consumers spend shopping online during the 2007 holiday season?
- Key Question - How did macroeconomic events impact online buying during the 2007 holiday season?
- Key Question - Of which key trends in consumers' behavior can retailers take advantage during the 2008 holiday season?
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