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Health Search
Jupiter Research Corporation
June 27, 2006
4 Pages
- SKU: JUPT1602194
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Abstract
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Several new or improved health search engines (HSEs) have recently emerged, spurring optimism about the online health market.
Key Question - How strong is consumers' demand for online health information and adoption of search engines?
Key Question - To what extent are online users motivated to use HSEs?
Key Question - How can HSEs develop a large and loyal user base?
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