Interest in the varying habits of PC and Macintosh users increased with the release of new Intel-based systems and the ability to run both Windows XP and Mac OS on Macintosh computers.
Key Question - What device ownership patterns exist for Macintosh and PC owners?
Key Question - How does home network usage vary between Macintosh and PC users?
Key Question - Who are the target consumers for Macintosh products, PC products, peripherals, and related technologies?
