The Customer Service Landscape
10/8/2007 | published by: Jupiter Research Corporation
Customer service is becoming increasingly important as customers' satisfaction and experience become relatively larger corporate initiatives.
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$750.00
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Classic Influentials in Europe
10/8/2007 | published by: Jupiter Research Corporation
... They therefore represent an attractive and sizable market segment. This report examines these users' key demographic and attitudinal variables, online use patterns, as well as variations by country, while determining marketing tactics to reach them.
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$750.00
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Local Search in Europe
10/5/2007 | published by: Jupiter Research Corporation
Although most Europeans have never searched for local information online, search engines know that driving consumer uptake of local search is crucial to driving advertising revenues from small businesses.
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$750.00
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BT and FON Partner to Share Home Broadband Connections
10/5/2007 | published by: Jupiter Research Corporation
... Wi-Fi network. Previously, FON's largest announced ISP partner was France's Neuf. BT's new partnership with FON allows BT's customers to share their broadband connections with strangers. Such customers can access FON Wi-Fi elsewhere for free.
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$750.00
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US Online Travel Consumer Survey, 2007
10/4/2007 | published by: Jupiter Research Corporation
... and 52 percent of online leisure travelers have eschewed traditional channels to purchase all or most of their personal travel online. Strategies to increase wallet share will become increasingly important in this competitive online marketplace.
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$1,500.00
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Consumer Connection
10/3/2007 | published by: Jupiter Research Corporation
Personal experiences often color business-related actions, whether consciously or not. Measuring the extent of this phenomenon is crucial in marketing to businesses.
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$750.00
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Demographic Profile
10/2/2007 | published by: Jupiter Research Corporation
The US online audience is becoming increasingly interested in content from other countries.
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$1,500.00
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Ad Targeting
10/1/2007 | published by: Jupiter Research Corporation
New behavioral, demographic, and geographic targeting technologies give online advertisers the ability to relatively more accurately reach their target audience. However, advertisers are often unsure of the best methods for using these targeting tactics.
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$750.00
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$750.00
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US Audience Segmentation, 2007
9/27/2007 | published by: Jupiter Research Corporation
... medium. In a highly competitive environment, such as that faced by game suppliers, it is vital for companies to capitalize on the enthusiasm for quality products. Doing so through influential gamers offers a promising pathway.
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$1,500.00
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US Customer Service Forecast, 2007 to 2012
9/25/2007 | published by: Jupiter Research Corporation
... facing companies will encompass allocation of budget dollars to positively affect customers' online experience, while controlling costs of providing service. Vendors must offer solutions that allow companies to provide customer service both online and off-line.
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$1,500.00
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Payment Preferences Online
9/25/2007 | published by: Jupiter Research Corporation
Understanding the typical characteristics of payment product users is essential to maximizing use as well as tailoring features and marketing.
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$750.00
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US Wireless Forecast, 2007 to 2012
9/24/2007 | published by: Jupiter Research Corporation
Subscriber growth through family plans and virtually unlimited, flat rate messaging plans have buoyed wireless service provider metrics to date, but the same market drivers may threaten future revenue growth from core communication services.
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$750.00
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On-Demand Software
9/21/2007 | published by: Jupiter Research Corporation
On-demand software has been generating much buzz, potentially putting packaged applications at risk.
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$750.00
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Agency Agenda
9/20/2007 | published by: Jupiter Research Corporation
Online advertising is becoming increasingly complex to execute and manage. Advertisers are therefore turning to agencies to provide efficient execution, and expect measurable results.
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$1,500.00
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$750.00
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Mobile Social Networks
9/19/2007 | published by: Jupiter Research Corporation
The recent launch of the Vodafone/MySpace.com service, the planned launch of Bebo Mobile on Orange's UK network, and the increasing number of mobile social networking sites highlight the growing interest in mobile social networking.
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$750.00
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User-Generated Automotive Content
9/16/2007 | published by: Jupiter Research Corporation
User-generated automotive content (UGAC) is increasingly influencing online automotive consumers' vehicle purchasing decisions.
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$750.00
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Online Retail Testing
9/14/2007 | published by: Jupiter Research Corporation
Online retailers are beginning to embrace a culture of testing and refinement based on their adoption of analytics to drive business decision making.
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$750.00
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BSP Security Services
9/13/2007 | published by: Jupiter Research Corporation
Few consumers show interest in paying for broadband service provider (BSP) security services, despite their security-related concerns about Internet use.
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$750.00
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Newbies
9/13/2007 | published by: Jupiter Research Corporation
... However, newbies (i.e., having online tenure of less than one year) are increasingly bypassing home dial-up connections. Instead, many of them are initially experiencing the Internet at home through broadband, which is changing their behavior.
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$750.00
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Video on Newspaper Web Sites
9/12/2007 | published by: Jupiter Research Corporation
As the Web becomes increasingly a video medium for both news and entertainment, print news organizations are seeking ways to create and incorporate online video.
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$750.00
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Online Sports Content
9/10/2007 | published by: Jupiter Research Corporation
Consumer resistance to paying for premium online content means owners and distributors of sports content need to develop ad-supported services alongside paid-for models in order to grow online audiences.
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$750.00
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Politics on the Net
9/7/2007 | published by: Jupiter Research Corporation
... However, more than a year remains before the election, and the changing online behavior of voters makes them a moving target. Meanwhile, off-line media face a challenge to their traditional dominance of campaign budgets. "
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$750.00
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$1,500.00
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