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Jupiter Research Corporation

Jupiter Research helps companies develop, extend and integrate business strategies across online and emerging channels. Backed by proprietary data, Jupiter Research's industry-specific analysis, competitive insight and strategic advice give businesses the tools they need to exploit new technologies and business processes.

List of reports from Jupiter Research Corporation

US Online Population Forecast, 2008 to 2013 2/4/2008 \| published by: Jupiter Research Corporation This report details findings from JupiterResearch's latest online population projections for the US market, including forecasts of online users, online households, and demographic compositions of the online audience. \| read more...	$1,500.00
Full-Length TV Shows Online 2/2/2008 \| published by: Jupiter Research Corporation While consumption of full-length TV shows has been limited in past years, the genre may finally be ready for Internet prime time during the 2007-08 television season. \| read more...	$750.00
Travel Blogs 2/1/2008 \| published by: Jupiter Research Corporation Online travel providers and destination marketing organizations (DMOs) are considering launching blogs, but many are missing the mark by not aligning their objectives with the appropriate blog strategy. \| read more...	$750.00
Instant Messaging Growth 1/30/2008 \| published by: Jupiter Research Corporation In 2007, European instant messaging (IM) adoption continued to increase, at the same time that social networking services became higher profile. Many of the international social networks launched localized offerings to target individual country needs. \| read more...	$750.00
US Paid Content Forecast, 2007 to 2012 1/29/2008 \| published by: Jupiter Research Corporation With online advertising booming, many online media and content companies are de-emphasizing paid content strategies. \| read more...	$750.00
European Internet Demographics Forecast, 2007 to 2012 1/29/2008 \| published by: Jupiter Research Corporation The composition of the online population is changing as Internet use becomes increasingly ubiquitous in Europe. \| read more...	$750.00
Search Marketing and Analytics 1/28/2008 \| published by: Jupiter Research Corporation Marketers must align their analytics tools with search marketing goals to effectively track performance. \| read more...	$750.00
US Online Retail Forecast, 2007 to 2012 1/26/2008 \| published by: Jupiter Research Corporation Online retail in the US continues to perform well in spite of macroeconomic events. Yet, over time, the market will inevitably mature, and retailers will look abroad to find new revenue sources. \| read more...	$1,500.00
Immersive PC Games 1/24/2008 \| published by: Jupiter Research Corporation ... a console, and vice versa. With console Internet connectivity and high-definition play, this is no longer the case. Today, PCs provide two gaming platforms: standard PCs for simple games and high-end PCs for complex games. \| read more...	$750.00
US Mobile Marketing Forecast, 2007 to 2012 1/24/2008 \| published by: Jupiter Research Corporation Marketers see great potential in pushing more messages to cell phones as the US cell phone penetration rate grows and the platform's unique personal nature offers closer individual targeting. \| read more...	$1,500.00
Direct-to-Physician Online Marketing 1/23/2008 \| published by: Jupiter Research Corporation ... Web-based community Sermo secured more than $26 million in funding and partnered with the American Medical Association. Later, Pfizer announced a strategic collaboration with Sermo to provide clinical content in branded HotSpots to the site. \| read more...	$750.00
ISP Portals 1/23/2008 \| published by: Jupiter Research Corporation ... position staked out by large national portals has marginalized the value of traditional Internet service provider (ISP) portals. Enhancing the value of the portal will generate more traffic and lead to new sources of revenue. \| read more...	$1,500.00
Web Site Localization 1/16/2008 \| published by: Jupiter Research Corporation Increasing numbers of companies are looking to international markets to fuel long-term corporate growth. \| read more...	$1,500.00
US Local Online Advertising Forecast, 2007 to 2012 1/15/2008 \| published by: Jupiter Research Corporation ... Web. Online yellow pages have more than doubled their share of Web traffic, newspaper publishers are seeking to make up for lost print revenue, and search engines are sharpening the quality of their local results. \| read more...	$750.00
Web Content Management 1/15/2008 \| published by: Jupiter Research Corporation Web site evolution will force site operators to maintain competitive advantage by adopting flexible and scalable content management solutions. By avoiding adoption, they risk losing visitors to relatively more innovative and captivating Web sites. \| read more...	$1,500.00
Targeting Small Businesses 1/11/2008 \| published by: Jupiter Research Corporation Targeting small businesses online is increasingly challenging, even as content and social sites that cater to them proliferate. \| read more...	$1,500.00
Mobile Web Sites 1/11/2008 \| published by: Jupiter Research Corporation ... US browse the Internet from their cell phones, with 16 percent doing so frequently. As adoption and use grows, the importance of Web sites suitable for small screens will grow in importance for media companies. \| read more...	$750.00
When Good Social Marketing Goes Bad 1/10/2008 \| published by: Jupiter Research Corporation Social marketers are experimenting with user-generated content (UGC), but risks of negative buzz loom large. \| read more...	$750.00
US Public Wi-Fi Consumer Survey, 2007 1/8/2008 \| published by: Jupiter Research Corporation Wi-Fi was the most popular Internet access medium for frequent business travelers in 2006. However, use of public Wi-Fi is moving beyond niche markets. \| read more...	$1,500.00
Broadband Away Game Strategies 1/7/2008 \| published by: Jupiter Research Corporation The pressure to invest in local loop unbundling, IPTV, and FTTx continues to drive ISP consolidation in Europe. Additionally, Europe's incumbents, or historic operators, are seeking growth outside their original home markets. \| read more...	$750.00
Merchant Data Security 1/7/2008 \| published by: Jupiter Research Corporation ... Industry Data Security Standard (PCI DSS). However, a significant gap in compliance between small and midsize businesses (SMBs) and relatively larger firms creates an unresolved challenge that must be addressed to effect end-to-end data security. \| read more...	$750.00
US Adult Audience Benchmark, 2007 1/4/2008 \| published by: Jupiter Research Corporation Each year, JupiterResearch benchmarks the most important aspects of adult gamers. As platform suppliers attempt to reach marginal audiences with new console products, they are challenged to understand which approaches are effective. \| read more...	$750.00
Telematics 1/4/2008 \| published by: Jupiter Research Corporation ... many other benefits, telematics services help automotive manufacturers close the communication loop between buying cycles and differentiate their vehicles. However, creating a market for telematics services has been challenging. Consumer demand continues to develop slowly. \| read more...	$750.00
Marketing Web Hosting 1/3/2008 \| published by: Jupiter Research Corporation Convincing a small business to pay for a basic Web site is becoming a tall order even as the penetration of Web sites among the smallest businesses remains low. \| read more...	$750.00
Demographic Profile 1/3/2008 \| published by: Jupiter Research Corporation ... Demographics reports provide data and analysis of key audience segments of the online population, with relevant data drawn from a variety of sources. This report analyzes the behavior of overall teens and Hispanic teens online. \| read more...	$750.00

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