Innovista Research, Inc.Innovista Research is an independent market intelligence firm that uses both primary research and marketing knowledge to educate the cable TV industry. They develop unique market analysis studies and profit enhancement programs that are designed to solve many of the business challenges that confront cable operators. |
List of reports from Innovista Research, Inc.
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Customer Satisfaction Will Significantly Drive Pay-Per-View and Video-On-Demand Revenues
7/31/2002 | published by: Innovista Research, Inc.
... following graphs: Breakdown of the types of PPV programs ordered by PPV customers Percentage of cable/satellite subscribers (who are satisfied or dissatisfied with each of the four aspects of a PPV service) that order PPV ...
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$75.00
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Concept of T-Commerce Finally Clicks with Home Shoppers
6/26/2002 | published by: Innovista Research, Inc.
... from impulse purchases. While some consumers have opinions that will foster the widespread adoption of t-commerce, there are many more who have opinions that could limit its success. This section of The Innovista Report discusses ...
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$125.00
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Revealed: The Hidden Key to Greater Pay-Per-View Revenues
6/26/2002 | published by: Innovista Research, Inc.
... PPV will achieve success with VOD more easily. There is still a lot of profit to be earned in the PPV business, and this section of The Innovista Report will show you how to boost ...
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$125.00
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Create Customer Satisfaction to Build Loyalty and Boost Profits
6/26/2002 | published by: Innovista Research, Inc.
... were to sign up every cable customer who is not satisfied. In fact, our research has found that 1 in 5 satellite customers had subscribed to cable TV during the past year, but they chose ...
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$125.00
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