Report on Indian Breakfast Cereals Market, 2006Infoquest IndiaJuly 1, 2006 33 Pages - SKU: CFGQ1534854 |
| Countries covered: India The breakfast foods industry in India comprises of products like cornflakes, oats, muesli, and most importantly the raw dalia (wheat porridge). The western breakfast cereal in the form of ‘corn flakes’ and ‘oatmeal’ is to some extent replacing traditional popular Indian breakfast items, namely, ‘paranthas’ in the north, ‘pav’ and ‘poha’ in the west, ‘puffed rice’ in the east, and ‘idli’ and ‘dosa’ in the south, among the high and middle high-income households in urban India. |
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