2009 Wireless Retail Survey “Accessory Demand and Sell-Through”InfoTek Research GroupJanuary 1, 2009 48 Pages - SKU: CHGQ2382871 |
| This report provides reviews the accessory demand and sell-through and how it has changed in the last few years. Over the last three years the number of accessories offered for mobile handsets has increased dramatically. Accessories are no longer seen as a marketing tool to give away to customers in order to secure a sale. Wireless retail outlets are now looking to accessories to contribute significantly to their bottom line. Accessory manufacturers have picked up on this and have begun to offer countless new products. This report reviews important changes in the demand for wireless accessories and the “push” marketing of accessories by sales associates. Some of the questions answered includes, but are not limited to: The 2007 study includes demand information on the following accessories:
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