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| Countries covered: Europe TechNavio’s analysts forecast the European Personal Navigation Device (PND) market to grow at a CAGR of 1.5 percent over the period of 2010-2014. One of the key factors contributing to this market growth is the increasing addition of enhanced features to PNDs. The European PND market has also been witnessing the emergence of innovative products such as GPS-enabled sport watches. However, the increased use of smartphones could hinder the growth of this market. Key vendors dominating this market space include TomTom NV, Garmin Ltd., MiTAC International Corp., and Navigon AG. TechNavio’s PND Market for Europe 2010-2014 report has been prepared based on an in-depth analysis of the market with inputs from industry experts. The report focuses on the European market and covers the main market drivers, trends, and challenges. The report also provides strategic insights on the key vendors in this market. Key questions answered in this report:
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Additional Information
Press Release
Growing Popularity of Real-time Traffic Updates Driving the Personal Navigation Device Market in Europe
Research conducted by TechNavio reveals that the Personal Navigation Device (PND) market in Europe is expected to grow at a CAGR of 1.5 percent. Technavio’s report, which focusses exclusively on Europe, indicates that the market is currently being being driven by the growing popularity of and demand for real-time traffic updates.
“Of late, real-time traffic updates are also being provided PNDs. This development has been very beneficial for travelers who need to plan their journeys and avoid heavy traffic spots. This benefit has had an indirect impact on the sales of these devices and is driving the market,” reports a TechNavio analyst.
In spite of the demand for PNDs, competition from smartphones is hindering the growth of this market. However, the increasing number of enhancements such as the incorporation of new features such as SIM card slots in PNDs is expected to promote market growth.
These are just some of the important findings presented in the report that will enable companies to fully understand the potential in this market and formulate their own strategies.
The report, “Personal Navigation Device Market in Europe 2010-2014,” is based on extensive research conducted with industry experts, vendors, and end-users. It examines the key trends, drivers, and challenges impacting the evolution of this market. The report also contains an in-depth discussion and SWOT analysis of each of the key vendors in this market.
Companies mentioned in this report include: TomTom NV, Garmin Ltd., MiTAC International Corp., and Navigon AG.
Methodology
Research methodology is based on extensive primary and secondary research. Primary research includes in-depth interviews with industry experts, vendors, resellers and customers. Secondary research includes Technavio Platform, industry publications, company reports, news articles, analyst reports, trade associations and the data published by Government agencies.
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