Global Enterprise 2.0 Technologies Market 2010-2014

TechNavio's analysts forecast the Global Enterprise 2.0 Technologies market to grow at a CAGR of 22.7 percent over the period 2010-2014. One of the key factors contributing to this market growth is the need to improve marketing activities. The Global Enterprise 2.0 Technologies market has also been witnessing developing mobile enterprise 2.0 technologies. However, data security on social tools could pose a challenge to the growth of this market. TechNavio's report, the Global Enterprise 2.0 Technologies Market 2010-2014, has been prepared based on an in-depth analysis of the market with inputs from industry experts. The report also includes a discussion of the vendors operating in this market. Key vendors dominating this market space include IBM Corp., Microsoft Corp., and Cisco Systems Inc. Key questions answered in this report: What will the market size be in 2014 and at what rate will it grow? What key trends is this market subject to? What is driving this market? What are the challenges to market growth? Who are the key vendors in this market space? What are the opportunities and threats faced by each of these key vendors? What are the strengths and weaknesses of each of these key vendors?

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Press Release

TechNavio Announces the Publication of its Report - Global Enterprise 2.0 Technologies Market 2010-2014

TechNavio today published its report Global Enterprise 2.0 Technologies Market 2010-2014 based on an in-depth study covering the Americas, and the EMEA and APAC regions. The report aids decision makers’ understanding of the key trends impacting this market.

Commenting on the report, an analyst from TechNavio’s Enterprise Applications team said, “Increasing focus on mobile enterprise applications is one of the emerging trends in the market. Mobile enterprise 2.0 technologies improve organizations’ connectivity, communication among stakeholders, and operational efficiency. Several organizations have begun to adopt mobile 2.0 technologies, and the Enterprise Mobile Application 2.0 market is expected to see rapid growth in the period 2010-2014.”

According to the report, the need to improve marketing activities in a cost-effective manner is one of the major drivers to the market. Enterprise 2.0 technologies help organizations improve their marketing activities by understanding the degree of customer satisfaction. Also enterprise 2.0 technologies help organizations identify successful products and innovations among customers in a cost-effective manner.

The report also discusses that the security of data on social tools is a major challenges to the growth of the market.

The study was carried out using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key players.