China's CMMB Market Update: Lessons Learned From Shanghai Trial

In-Stat
September 1, 2009
7 Pages - SKU: ZZZQ2467186
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Please note that this report is part of a tracker that is updated quarterly. If you would like to purchase all four reports in a given year, the cost is $3995.00.

Following the remarkable growth in 2008, China's CMMB market continues its fast pace. By June 2009, China's mobile and satellite broadcasting corporation (CMSBC) had established CMMB operational companies in 23 provinces in China; the CMMB network covers 178 major cities in China.

In March, CMSBC started its first trial commercial operation in Shanghai, with a monthly subscription of US$2.9, or annually US$29.4. However, as of June, CMSBC had only developed 5,000 pay subscribers due to the shortage of attractive content and the expensive subscription fee (for China).

This update covers the current CMMB/Mobile TV market in China.


 

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