New Zealand Vertical IT Market 2014‒2018 Analysis and Forecast: Tradition Bows to 3rd Platform Innovation
This IDC study presents an updated market analysis and forecast of IT spending in the 12 vertical markets in New Zealand for the period of 2014–2018. It aims to provide a high-level overview for ICT vendors and service providers, highlighting areas of opportunity and specific industry drivers that will influence ICT investment decisions over the next five years.
"New Zealand's so-called 'rock star' economy of the past year has not yet translated into IT spending growth," says Louise Francis, research manager for IT Spending, IDC New Zealand. "IDC believes that the market will be more competitive than it was during the global financial crisis (GFC). Hence, more than ever, a targeted approach will be essential to identify and direct resources at the opportunities that have been identified in this study."