Worldwide Plasma Display 2007-2011 Forecast Update and Analysis: Demand DownturnIDCJanuary 22, 2008 22 Pages - SKU: IDC1799926 |
| Countries covered: Global This IDC study looks at the worldwide market for plasma displays. It includes a market forecast for 2007?2011 split by region and screen size. "Significant price point and technology challenges posed by LCD TV will continue to pressure plasma through our forecast period. 2007 has seen LCD TV get big and cheap, all the while sporting like or higher resolutions compared with plasma. The average selling prices (ASPs) for plasma are expected to continue to decline aggressively through 2011, and its worldwide unit growth will be stagnant due to overwhelming consumer citations for LCD as a preferred future TV technology." ? Eric Haruki, research director, TV Markets and Technologies |
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