Bringing Software into the Computer Age with Electronic Licensing and DistributionIDCOctober 16, 2008 6 Pages - SKU: IDC1936660 |
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This IDC study explores the benefits and challenges of implementing electronic licensing and distribution. A case study, in addition to selected feedback from vendors in various stages of electronic licensing and distribution adoption, is provided. "A successful electronic licensing and ESD strategy has to come from the top. Management support is very important, as is identifying clear ownership within the organization," said Amy Konary, director of Software Pricing and Licensing Research at IDC. "On the technology side, software companies need to make sure that their back-office systems are ready to handle this for products with high volume. Preparing systems and processes for interfacing with field and customers is a key step." |
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