RFID Investments at American Apparel: Fast ROI

IDC
March 2, 2009
14 Pages - SKU: IDC2157309
License type:

This Global Retail Insights report discusses the opportunities for apparel retailers to leverage RFID technology. The report features American Apparel's implementation as an example of the resources, planning, and obstacles that retailers encounter in RFID implementations. We also discuss the benefit opportunities in depth.

"RFID technology is enabling a fundamental shift in the ability of apparel retailers to respond to fast consumer demand shifts and competitive pressures. RFID improves the organization's ability to execute on improved visibility to inventory and, in the process, frees sales associates to better serve consumers," says Leslie Hand, research director with Global Retail Insights.