This IDC Market Analysis report reviews the conditions, investment plans, and competitive challenges for the growth of bundled services (double- and triple-play) in three Middle East markets: Saudi Arabia, Turkey, and UAE. Further, it also provides the estimated number of consumer service bundle connections and their spending in 2010 and 2011 and a forecast for the 2013–2017 period. The study concludes by providing IDC's future outlook for bundled services in these three markets and key recommendations for service providers to succeed in their respective markets.
"The bundled services market will continue to grow strongly in the Middle East through 2017. In the short term, IDC does not expect any significant changes to current offerings of double- and triple-play bundles. The popularity of service bundles in the Middle East is not just attributed to discounted pricing, but also to the convenience associated with converged billing." -– Senior Analyst Hasan Sandila, Telecommunications, IDC Middle East, Africa, and Turkey