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This Manufacturing Insights report focuses on the processes that are key to implementing a successful demand-driven supply chain strategy and the steps that companies should consider as they move along the demand-driven supply chain maturity curve. Manufacturing Insights further provides a look at some of the long-term opportunities that exist for manufacturing companies that adopt this strategy. "Manufacturing company supply chains are being pressured from all sides. They are being squeezed by increased customer demands from one side and by the pressure to reduce costs form the other. By building demand-driven supply chain networks, leading manufacturing companies are positioning themselves well to respond to today's marketplace challenges and those that are sure to arise in the future." ? Mike Witty, director, Demand Management Strategies |

