This IDC Retail Insights Perspective provides a review of National Retail Federation (NRF), the largest retail technology event worldwide, which took place in New York City on January 13–16, 2013. The IDC Retail Insights analyst team captured the emerging zeitgeist of 2013 in discussions with many industry participants attending the event. Our bottom line conclusion is that the industry is clearly well down the omnichannel path — with the leaders running headlong in that direction and fast followers not far behind.
We've packed a lot of details and analysis into this Perspective — we hope enough to provoke your thinking afresh the imperatives and possibilities ahead in 2013. Please contact us if you'd like to discuss our findings in your particular context.