In This Study MethodologySituation Overview Company OverviewPartner Program HistoryPartner Program OverviewINFORM Partner Program MembershipProgram FeesProgram Entry RequirementsDistributionPartnering StrategyChannel ProgramAlliancesCommercial Use/OEMPartner Program BenefitsPartner Program Benefits — SalesPartner Development FundsResale DiscountsInvitation to Informatica Annual Worldwide Sales KickoffJoint Business Planning and Quarterly ReviewsJoint Sales Leads Registration and ReportingDemo SoftwarePartner Program Benefits — MarketingLogos and BrandingProfile Listing on www.informatica.com Partner DirectoryCustomer Reference Program and Joint Customer Success StoriesSponsorship OpportunitiesInformatica MarketplacePartner Program Benefits — TechnicalRole-Based EnablementPartner Implementation Accreditation ProgramDiscounts on Certification Exams and PackagesDiscounts on Instructor-Led EnablementSelf-Paced eLearningSkills Assessment and Customized Training PlansTechnical Product SupportInformatica Professional ServicesInformatica Developer CommunityPartner Program Benefits — Relationship and DevelopmentRegional Alliance ManagerNamed Alliance ManagerInformatica Executive SponsorPartner Program Benefits — InfrastructurebeINFORMed Partner Portalmy.informatica.comFuture Outlook Future Partner Program DirectionsChallenges and OpportunitiesEssential Guidance Advice for InformaticaAdvice for PartnersAdvice for Other VendorsLearn More Related ResearchContact UsSynopsisTable: Informatica Company Snapshot Table: INFORM Partner Program Snapshot Table: Worldwide and North America INFORM Membership Breakdown Table: Worldwide and North America INFORM Alliances Subprogram Membership Breakdown
Partner Program Review: Informatica's INFORM Partner Program
This IDC study presents our review of the Informatica INFORM partner program for Channels, Alliances, and Commercial Use/OEM. It includes a description of the partner program history, membership requirements and fees, partnering strategy, and program benefits.
"Informatica's INFORM partner program is one of the best we've seen for a company of its size (under $1 billion). The Commercial Use/OEM Program is excellent and well paired with the established Alliances Program and the growing channels program. The INFORM partner program is well positioned to assist with Informatica's planned growth in the coming years," says Christine Dover, IDC research manager for Software Channels.