U.S. Online PC Gaming 2008-2012 Forecast: The Bottom of the IcebergIDCSeptember 9, 2008 26 Pages - SKU: IDC1911800 |
| Countries covered: United States This IDC study forecasts the U.S. online PC games market through 2012, covering growth in mass-market or casual games to hardcore games. Growth of U.S. online PC gamer population is projected. The forecast breaks out revenue streams from discrete business models, including subscriptions for games and game-related services, paid digital downloads of games, and game-related items, including microtransactions and advertising/sponsorship spend. "While games industry metrics at traditional retail are reported fairly accurately, the online PC games sector remains the least recognized growth and innovation driver in the market," says Billy Pidgeon, IDC's Consumer Markets: Gaming Research manager. "With over 145 million online PC gamers generating $3.5 billion in the United States alone, the PC is likely to continue to dominate market share for the foreseeable future." |
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