U.S. Insurance 2008 Go-to-Market Strategy Guide

IDC
March 6, 2008
24 Pages - SKU: IDC1801029
License type:
Countries covered: United States

This Financial Insights report presents a comprehensive view of the IT trends, challenges, and opportunities that will shape the U.S. insurance industry in 2008. From reporting on the general health of the industry, zeroing in on the fastest-growing geographic segments and top technology buyers, to key IT budget and industry metrics, this guide provides both insurance companies and technology companies supporting the insurance industry with a bird's-eye view of everything needed to build a go-to-market plan for the coming year.

"Insurers are facing new risks and pressures at every turn: producers are demanding easier ways to work with the firm, policyholders are expecting products and services that fulfill their mortality and morbidity requirements in ways they can understand and afford, and regulators are demanding significantly more transparency and capital adequacy. Regardless of these pressures, insurers will win not on their cost improvement capabilities but instead on their ability to provide world-class service and innovative products and services." ? Barry Rabkin, senior research analyst, Insurance, Financial Insights



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