Competitive Analysis on Business Process Outsourcing Players in IndiaIDCMarch 4, 2009 17 Pages - SKU: IDC2157277 |
| Countries covered: India This IDC study presents an analysis on the go-to-market strategies of service providers (SPs) in the business process outsourcing (BPO) in India, as well as their performance ratings on the 22 criteria defined by IDC. "The offshore BPO players in India move up the value chain into more strategic customer engagements, and aggressively pursue outsourcing contracts that go far beyond what has been their traditional services model of providing development and maintenance types of engagements - the engagements that have helped build the industry into what it is today. By continuing to appeal to customer's need for low-cost labour, whilst simultaneously offering services that truly add value by helping customers increase revenue, ensure compliance, and become more responsive to changing business conditions, these SPs continue on an impressive growth trajectory," says Aprajita Sharma, program manager, BPO, IDC Australia. |
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