In This Study MethodologyResearch ScopeSituation Overview Development Trends of Smart and Multimedia DevicesMarket ForecastCore Development Drivers for Smart and Multimedia Devices2011 Trend Forecast for Smart and Multimedia DevicesHow the Development of Smart and Multimedia Devices Affect OperatorsImpact of Smart and Multimedia Devices on Traditional Communication Market Competition LandscapeChallenge for Network-Carrying CapacityChallenge for the Data Packaged Charges MarketOutlook of China Telecom Operators' Coping StrategiesChina TelecomChina MobileChina UnicomNetwork Optimization and Capacity ManagementFuture Outlook Forecast and AssumptionsMarket ContextEssential Guidance Learn More Related ResearchSynopsisTable: Voice and Non-voice Services Income and Growth, 2008–2015 Table: Smartphone Market Share, 2006–2010 Table: Smartphone Market Shipment, 2006–2010 Table: China Smartphone Market Shipment Forecast, 2011–2015 Table: Comparison of the Terminal Device Customization Strategies of Top 3 Operators, 2011 Table: China Mobile 3G Data Package Charges, 2011 Table: China Unicom Elementary 3G Data Service Package Charges, 2011 Table: China Telecom 3G Network Service Standards and Package Charges, 2011 Table: Top 3 Assumptions for China Smart and Multimedia Devices Market, 2011–2015 Table: Key Forecast Assumptions for China Smart and Multimedia Devices Market, 2011–2015 Figure: Data Acquisition and Analysis Model Figure: Number and Growth Rate of China's Internet Users, 2010–2015 Figure: Number and Growth Rate of China's Mobile Internet Users, 2010–2015 Figure: Growth and Contribution of Mobile Multimedia Service Earnings, 2008–2015 Figure: China Smartphone Market Shipment Forecast, 2011–2015 Figure: China Multimedia Device Market Shipment Forecast, 2011–2015 Figure: China Smart and Multimedia Devices Market Landscape, 2010 Figure: Smart and Multimedia Devices Market Forecast, 2011–2015
China Smart and Multimedia Devices Market 2011–2015 Forecast and Analysis
This IDC study presents a preliminary analysis of how smart and multimedia devices affect the development of China mobile Internet, the user development strategies of China operators, and the growth orientation of China 3G industry. With a more perfect coverage of operators' 3G networks and a higher speed of wireless networks, the smart and multimedia mobile devices market is on the track of high-speed growth. Against the contrast between a richer variety and decreasing prices of devices, user experience demands for mobile Internet devices and networks are increasingly higher. How to step out of the "pipeline" mode will be the core appeal of operators' future strategic plans.
"In the coming five years, China operators will rely on the in-depth customization of smart and multimedia devices to accelerate the popularization of these devices and further drive the development of 3G services in China. Data services, mainly carried by smart and multimedia devices, will grow fast," says Sean Li, senior analyst, Telecom and Services, IDC China.