Canadian Consumer Voice, Internet, TV, and Wireless Services 2009-2013 Forecast: Fast Forward

IDC
August 20, 2009
42 Pages - SKU: IDC2435333
License type:
Countries covered: Canada

This IDC study provides IDC Canada's five-year forecasts for consumer services —specifically, home phone, Internet access, TV (video), and wireless — for 2009-2013. It is an essential document for network service providers (NSPs), ICT vendors, and any players in the consumer communications services, digital home, mobile, entertainment, and media markets. With annual population growth hovering just below 1 per cent and penetration of most services — except for wireless — reaching a plateau, cable and telecom providers will need to continue to enhance their offerings to ensure growth in the Canadian consumer market. The multiplay bundle is one tactic for attracting new customers, but providers need to go beyond simple cost savings to achieve long-term success. Content enhancements and greater service integration will become increasingly important differentiators later in the forecast period.

IDC expects the Canadian consumer communications and TV services market to generate more than C$26.1 billion in spending in 2009, producing 2.6 per cent growth over spending in 2008. Annual growth is expected to increase slightly year over year over the forecast period, ending with C$30.8 billion by the end of 2013 and yielding a five-year CAGR of 4.2 per cent.

"We expect consumer interest in bundled services will continue throughout the forecast period, but the service preferences and drivers will evolve over time," according to Tony Olvet, vice president, Research Domains at IDC Canada. "While wireless is the engine of growth in the telecom sector, high-speed Internet access in the home will continue to be the hub of the multiplay bundle."



More Canada Cell Phones Reports

Revitalizing Retail in Canada Through Mobile Innovation: It's Everything You Never Imagined by IDC
This IDC Insight highlights some examples of mobile retail experiences in Canada that have been announced in early 2012. This Insight examines these recent solutions ...

Canadian Mobile Phone 2012–2016 Forecast by IDC
This IDC study offers a 2012–2016 mobile phone forecast for the Canadian market. In particular, the study answers two questions: Where does the overall mobile ...

4Q.2011 Canada Handset Sales Market Share and 2012-2013 Forecast: Mobile Handset Sales in Canada to rise to 15.7 million in 2013 by IE Market Research Corp.
IEMR’s Canada Handset Sales Market Share and Forecast covers 26 vendors. We provide estimates and forecasts at the country level based on primary field research ...

4Q11 Canada Mobile Operator Forecast, 2012 – 2015: Canada to have 32.1 million mobile subscriber connections in 2015 with Bell Mobility taking 25% market share by IE Market Research Corp.
IEMR’s Mobile Operator Forecast on Canada provides over 50 operational and financial metrics for Canada’s wireless market and is one of the best forecasts in ...

4Q.2011 Canada Mobile Payment Market Forecast 2010 – 2016: Gross transaction value of mobile payments in Canada to rise to $14.2 billion in 2016 by IE Market Research Corp.
IEMR’s Canada Mobile Payment Market Forecast provides a comprehensive forecast of Canada’s mobile payment market. We cover annual forecasts of mobile payment users; mobile payment ...

See all reports like this >>

More Canada Reports

D&B Country RiskLine Report: Canada by Dun & Bradstreet Inc.
This D&B Country RiskLine Report will help you analyze the risks, opportunities and likely payment delays when doing business in this country. It includes ...

D&B Country Report: Canada by Dun & Bradstreet Inc.
D&B Country Report. Comprehensive information for evaluating risks and opportunities when trading or investing in this country. Providing critical information and analysis on ...

Canada: Country Profile by MarketLine
INTRODUCTION This report provides a detailed analysis on Canada, providing an overview of its political, economic and business environment, represented both textually and in graph and ...

2007 Canada Industry & Market Outlook report by Barnes Reports
The 2007 Canada Industry & Market Outlook report is the leading annual publication that describes over 100 major industries in Canada and 500+ minor industries ...

The 2005 Canada Economic and Product Market Databook by Icon Group International, Inc.
Market Potential Estimation Methodology Overview This study covers the outlook products in Canada. For the year reported, estimates are given for the latent demand, or ...

See all reports like this >>