Canadian Consumer, Prosumer, and Enterprise User Mobility Experience

IDC
February 16, 2009
15 Pages - SKU: IDC2122941
License type:
Countries covered: Canada

This IDC study offers insight into how mobile devices are being used by Canadian enterprise users, consumers, and prosumers. Based on research results from both line-of-business and IT decision makers, organizational purchasing habits and usage patterns are analyzed.

"As the lines between work and life continue to blur, the emergence of the Canadian prosumer will impact the usage and adoption of mobile devices, software, and services. End users, mobile device, software, and content providers along with wireless services providers need to recognize the different usage patterns and behavioral characteristics of the Canadian workforce," says Marc Perrella, vice president, Technology Group, IDC Canada. To maximize the impact of mobile solutions, Canadian organizations need to help employees utilize mobile technologies to best align with their strategies and operational plans to boost efficiency and reduce costs while enhancing their employees' work experience.



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