Buyer Conversation: Can Teething Problems with Social Media Adoption Be Countered?

October 20, 2011
5 Pages - SKU: IDC5009865

This IDC Buyer Case Study is based on a conversation IDC had with the CIO of a multinational insurance company with a wide presence across Europe and Asia. The conversation was focused on its operations in Asia. The interview illustrated the challenges and decision process that the CIO needs to face as he embarks on the journey of embracing social media and makes social media an integral part of corporate strategy.

More Social Networking reports by IDC

WNS and a Large North American Travel Company - Integrating and Optimizing Social Media for Customer Care by IDC
WNS and a Large North American Travel Company: Integrating and Optimizing Social Media for Customer CareThis IDC Buyer Case Study looks at how WNS, a ...
Gamifying the Enterprise by IDC
Gamifying the EnterpriseThis IDC study presents practical steps for enterprises seeking to introduce elements of gamification into their businesses. Gamification is a strategy rapidly gaining ...
Worldwide Software 2014–2018 Forecast Summary by IDC
Worldwide Software 2014–2018 Forecast SummaryThis IDC study provides a comprehensive summary of the worldwide commercial software market for 2013 and a five-year revenue forecast by ...
IT Strategy and Innovation - The Business Impact of Social Business by IDC
IT Strategy and Innovation: The Business Impact of Social BusinessThis IDC Insight provides CIOs with a useful way to understand the business applicability of social ...
See all reports like this >>



    Online Download  USD 3,500  
US: 800.298.5699
Int'l: +1.240.747.3093

Share this report

    Other tasks

    Join Alert Me now!
    Receive bi-weekly email alerts on new market research

    Sign up today!