Business Strategy: Western European Retailers' Budget Dynamics, Vendor Selection Criteria, and Channel of Purchase — An IDC Retail Insights Survey

IDC
February 14, 2012
18 Pages - SKU: IDC3823806
Countries covered: Europe

This IDC Retail Insights report assesses IT operating budget dynamics, channel selection, and vendor selection criteria in 2012 in the Western European retail industry. This report leverages and presents the key findings of the IDC Retail Insights Survey, carried out in 2H11 in the top 5 Western European countries ( France, Germany, Italy, Spain, and U.K.), among 240 retail companies with more than 20 employees.

"According to our survey results and discussions with end users, Western European retailers are approaching 2012 with a positive attitude. Retail companies will try to increase the productivity of their IT budgets by using direct purchase channels as well as selecting IT vendors whose products and services are marketed at very competitive prices," said Ivano Ortis, head of IDC Retail Insights International.




More Technology reports by IDC

Best Practices: Smart Building Technologies for Grocery and Big-Box Retail Stores by IDC
Best Practices: Smart Building Technologies for Grocery and Big-Box Retail StoresThis IDC Energy Insights report provides a number of best practices for the implementation of ...
Business Strategy: The Future of the mPOS Market by IDC
Business Strategy: The Future of the mPOS MarketThis IDC Financial Insights report looks at the mobile point-of-sale (mPOS) market, with specific attention paid to players ...
Legacy Technologies - Assessing the Past to Address the Future by IDC
Legacy Technologies: Assessing the Past to Address the FutureThis IDC report introduces, highlights, and examines key factors to consider in correctly identifying legacy technologies that ...
Perspective: PTC Live — Customer-Centric Product Strategy at the Center of Things for Retailers by IDC
Perspective: PTC Live — Customer-Centric Product Strategy at the Center of Things for RetailersThis IDC Retail Insights Perspective discusses the information we gained while attending ...
See all reports like this >>

More Europe Technology reports

Epos Systems & Software (UK) - Industry Report by Plimsoll Publishing Ltd.
Plimsoll’s UK Epos Systems & Software (UK) analysis is the most definitive and accurate study of the UK Epos Systems & Software (UK) sector in ...
Epos Consumables (UK) - Industry Report by Plimsoll Publishing Ltd.
Plimsoll’s UK Epos Consumables (UK) analysis is the most definitive and accurate study of the UK Epos Consumables (UK) sector in 2014.The report is split ...
Barcode Equipment (UK) - Industry Report by Plimsoll Publishing Ltd.
Plimsoll’s UK Barcode Equipment (UK) analysis is the most definitive and accurate study of the UK Barcode Equipment (UK) sector in 2014.The report is split ...
Point Of Purchase Display Manufacturers in the United Kingdom by Plimsoll Publishing Ltd.
UK Point Of Purchase Display Manufacturers Analysis displays a summary of the UK Point Of Purchase Display Manufacturers market and presents a comprehensive individual analysis ...
See all reports like this >>

More Europe reports

European SMB Market Watch Update: January–March 2014 by IDC
European SMB Market Watch Update: January–March 2014This IDC Update presents coverage of the European SMB sector during the first quarter of 2014, with a focus ...
Tobacco Retailing in Sweden: Market Snapshot to 2017 by Canadean Ltd
Tobacco Retailing in Sweden: Market Snapshot to 2017SynopsisCanadean’s, Tobacco Retailing in Sweden: Market Snapshot to 2017 contains detailed historic and forecast retail sales values of ...
Plastic Headgear Markets in Western Europe to 2017 - Market Size, Trends, and Forecasts by Global Research & Data Services
Plastic Headgear Markets in Western Europe to 2017 - Market Size, Trends, and ForecastsThe industry report package Plastic Headgear Markets in Western Europe to 2017 ...
Tampons Market in Czech Republic to 2016 by Canadean Ltd
SynopsisThe report presents detailed data on consumption trends in the Tampons category in Czech Republic, analyzing consumption volumes and values. It also provides indispensable data ...
See all reports like this >>

 

SELECT A LICENSE

    Online Download  USD 4,500  
 
US: 800.298.5699
Int'l: +1.240.747.3093
 

Share this report


    Other tasks

     
     
    Join Alert Me now!
    Receive bi-weekly email alerts on new market research

    Sign up today!