Business Strategy: Key Trends in North American Corporate Treasury Survey ResultsIDCAugust 4, 2009 23 Pages - SKU: IDC2419596 |
This Financial Insights report reviews the research conducted by Financial Insights and Treasury Strategies on North American corporate treasurers. In flush times, corporate treasury gets little visibility with senior management and is assigned a low investment priority in favor of revenue-generating investments. One of the most important findings from this research is the increased emphasis on improving treasury operations and technology. Cash visibility is of utmost importance to firms now, and businesses will continue to invest to increase visibility into the cash flows and balances. According to Jeanne Capachin, research vice president, Global Banking and Insurance Practices at Financial Insights, "When cash is tight and markets are volatile, corporate treasurers need more tools to adapt and manage new risks. This is the time when businesses are investing in treasury. There is a great opportunity now for banks to capture a larger portion of short-term liquidity with their deposit and sweep products as businesses focus on short-term investing." |
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