Best Practices in Sales Performance Improvement: Outsourcing Delivers High-Intensity Leads

This IDC study provides a detailed examination of the best practices employed by technology companies to build and manage lead flow. The role and function of inside sales is in transition, with some leading companies now driving significant growth through an effective application of their inside sales organization to key opportunities, markets, and territories. Through our best practice research, we have identified a series of best practices and critical success factors that help ensure the productivity and efficiency of inside sales strategies.