Best Practices: Brand-Oriented Value Chain 2010 Industry Outlook and Budget Guide

IDC
October 15, 2009
12 Pages - SKU: IDC2474438
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This IDC Manufacturing Insights report provides analysis of trends in the BOVC segment based on our performance index. Brand-oriented value chains are structured around branded consumer products that must manage highly variable demand of a large number of stock-keeping units. Segments include health and beauty, food and beverage, and apparel. The current economic situation will have a mixed impact on this category with sectors like food and beverage faring better than others.

"The BOVC segment represents industry segments that are dealing with a huge number of new products each year, geographic expansion, and heightened competition. Smart IT investment in these tough times will help position companies for the inevitable recovery," said Ben Friedman, research manager, Product Lifecycle Strategies, at IDC Manufacturing Insights.