This IDC study provides a sizing of the enterprise applications (EA) market in 2012, along with a 2013–2017 forecast, and vendor share of the top 5 vendors. Historical and forecast revenue data is shown for the total Asia/Pacific (excluding Japan), or APEJ, region. The regional revenue for the EA market was US$6.04 billion in 2012, representing growth of 9.8% over 2011. The EA market in the region faced a tough time due to the global economic recession and the ripple effect of the declining U.S. and Western European markets. Thanks to the transforming software industry, global megatrends, such as Big Data and analytics, cloud, mobility, and social business (identified as IDC Four Pillars or third-platform technologies) and the competitive dynamics it brought along with it, pushed companies of all sizes to modernize and defragment their existing legacy and difficult to upgrade systems to become more agile, integrated, and convergent. IDC expects these conditions to ease off toward the end of the forecast period and continue its growth path with a compound annual growth rate (CAGR) of 9.2% until 2017 and to reach US$9.4 billion.
"Although the economic environment has not been conducive, the emergence of the third-platform convergence will leave very little options but to embrace newer enterprise applications. The integration of social, mobile, and embedded analytics aspects into applications will drive a completely new set of competitive dynamics, and the availability of such applications on the cloud or SaaS deployment model is an incentive for prospective buyers," says Sabharinath Bala, research manager, IDC Asia/Pacific Enterprise Application Software.