Mobile Applications


December 1, 2011
SKU: IDT6789104
License type:
Table of Contents Related Reports
Countries covered: Global

Mobile Internet is here and geared for growth, despite the global recession. For 2016 the worldwide penetration rate of Mobile Internet will reach 34.7% - or 2.89 billion users - generating service revenues (apps and advertising) of 43.3 billion EUR.

This report provides detailed information about market's structure, data & forecasts 2008-2016, player profiles and strategies. It also spotlights the current and upcoming trends and the different kinds of mobile Internet usages.

  • What are the key figures in the main European, American and Asian markets for mobile Internet?
  • Which of the device or content will be more important for platform players?
  • Who will control the user data? What conflicts between interoperating platforms can be observed?
  • What role for HTML5? Can it be an attractive alternative to the native apps and are there already hybrid solutions?
  • Which will be the main revenue source for mobile Internet?
  • What are the key drivers for this market?
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