Despite a struggling economy, the Teeth Whitening Product Manufacturing industry has been able to achieve low growth over the past five years. A steep decline in per capita disposable income from 2008 to 2010 negatively affected industry growth as consumers were no longer able to spend as much on discretionary items like teeth whitening products. IBISWorld expects industry revenue to grow at an annualized rate of only 0.9% in the five years to 2012. Over the next five years, industry growth is expected to pick up momentum as improvements in the economy encourage consumers to return to their pre-recession spending habits.
This industry includes companies that manufacture tooth whitening or tooth bleaching treatments by chemical or mechanical action. These products use bleach or other materials to make teeth look whiter, primarily for cosmetic and aesthetic purposes. Products used in teeth whitening procedures performed by dentists and beauty salons are not included in this industry.
This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.