Due to a number of factors, the laptop market has experienced aggressive growth over the last five years. First, computer products are quickly becoming essential household items, with the percentage of households with at least one computer growing. Additionally, rapid technological advancements combined with efficient production methods have caused retail prices to drop dramatically over the past decade, making computers more affordable than ever before. The laptop market will benefit from the growing popularity of ultrabooks, laptops with reduced size and weight, extended battery life and comparable product performance. In the five years to 2019, industry revenue is expected to increase.
This retail market for laptops includes laptop sales made through traditional brick-and-mortar outlets, online websites and by mail order. Laptops are considered personal computers for mobile use but do not include tablet devices or smartphones.
This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.