Market Research Services in Australia - Industry Market Research Report


November 29, 2012
28 Pages - SKU: IBSS4959583
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Countries covered: Australia

Market Research Services in Australia

Market researchers conduct public opinion polls, and qualitative and quantitative research on behalf of clients. The information gathered is usually for the purposes of understanding the opinions, needs and wants of particular demographics or targeted consumer groups.

This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.


Additional Information

MAJOR COMPANIES

Nielsen Company (Australia) Pty Ltd
Roy Morgan Research Ltd

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