Market Research in China


August 29, 2012
SKU: IBSS4875393
License type:
Countries covered: China

Market Research in China

With international and domestic knowledge, local experience and networks, market research firms in China help clients acquire valuable market information, undertake comprehensive market analysis, develop appropriate entry strategies, establish distribution channels and expand operations. Services supplied by firms are important for corporations' decisions when choosing target markets, forecasting developments, and making various operational decisions.

This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.


Additional Information

MAJOR COMPANIES

Shanghai ACNielsen Marketing Research Co., Ltd.

Research International China Ltd.

IPSOS China

Millward Brown-ACSR

Synovate China
ABOUT THIS INDUSTRY
Industry Definition
Main Activities
Similar Industries
Additional Resources

INDUSTRY PERFORMANCE
Executive Summary
Key External Drivers
Current Performance
Industry Outlook
Industry Life Cycle

PRODUCTS & MARKETS
Supply Chain
Products & Services
Demand Determinants
Major Markets
International Trade
Business Locations

COMPETITIVE LANDSCAPE
Market Share Concentration
Key Success Factors
Cost Structure Benchmarks
Basis of Competition
Barriers to Entry
Industry Globalization

MAJOR COMPANIES

OPERATING CONDITIONS
Capital Intensity
Technology & Systems
Revenue Volatility
Regulation & Policy
Industry Assistance

KEY STATISTICS
Industry Data
Annual Change
Key Ratios

JARGON

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