The Beauty, Cosmetics and Fragrance Stores suffered during the recession as consumer confidence experienced a sharp decline during the period. Additionally, weak global economic conditions caused confidence to fall during the height of the recession. As a result, shoppers delayed discretionary beauty purchases, causing industry revenue to remain stagnant. However, since consumer spending is strongly correlated with industry performance, the rebounding economy will underpin growth for the industry over the five years to 2020. Consumer confidence is forecast to recover over the coming five years as the national unemployment rate drops and disposable incomes grow. As a result, consumers will become more comfortable with their purchasing power and return to shopping for discretionary cosmetic products, boosting industry revenue.
Operators in this industry sell a variety of personal care products, including cosmetics, perfume, hair care, skin care and related items. This industry’s target market includes household and professional users of industry products, including hair stylists and makeup artists.
This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.