Multiplatform Content & Services: Multicultural 2010


October 1, 2010
66 Pages - SKU: HWTZ6287144
License type:
Multiplatform Content & Services: Multicultural 2010

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The Multiplatform Content & Services: Multicultural 2010 report takes an in-depth look at usage of broadband-enabled content and services, with a focus on the consumption of branded, television content online among African American, Hispanic and Asian high speed Internet users. The report also covers usage of mobile devices, including cell phones/ Smartphones/PDAs, iPods, and PSPs to access broadband and video content on the go among multicultural audiences. This year, we have added a section about 3D technology (including exposure and interest).



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