UK Web Shows Now - discover how British producers are pioneering new online TV formats and business models


October 1, 2009
150 Pages - SKU: FSC2496043
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Countries covered: United Kingdom

UK Web Shows Now - discover how British producers are pioneering new online TV formats and business models

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“Far-sighted indies are already carving a new niche in Web-only content, as the report from research company Futurescape reveals.”

Broadcast deputy editor Emily Booth

Discover how British producers are pioneering new online TV formats and business models

The UK is already a key territory for the creation of highly innovative Web television and transmedia formats and the commercial models for their production.

UK Web Shows Now is the only business report to cover the market’s original Web TV series, made-for-mobile shows and online feature films, across scripted comedy and drama, entertainment and factual genres. The report provides:
  • Key data on market trends, growth, budgets and commissioning to inform strategic planning, forecasting and business development
  • In-depth coverage of shows as branded entertainment: fully-funded by a single brand or featuring multiple product placement
  • Detailed profiles of 51 major Web TV comedy, drama, entertainment and factual series so you can rapidly compare their formats and commercial models
  • Comprehensive listing of independent production companies making online TV shows, for competitive analysis
Key questions answered
  • How are British broadcasters and producers gaining a competitive edge by innovating original online TV show formats that work?
  • How are pioneering producers, brands and broadcasters developing and applying the new business opportunities in creating online shows?
  • What kind of programmes and interactivity are being made to attract the teen and young adult Internet audience?
  • Which production companies are leading the market - and why?
  • How can brands bypass broadcasters to reach viewers online?
  • What new production models are emerging, in which production companies collaborate with other partners?
In the report
  • Covers British original Web TV and transmedia scripted comedy and drama, entertainment and factual shows, including branded entertainment productions
  • 8 key findings on the market-leading production companies, the competitive environment and brands bypassing broadcasters
  • 14 tables: commissions, budgets, advertiser-funded shows, brands sponsoring shows, UK Web show production companies and their series (6 pages), companies with several shows or seasons, recommissioned shows
  • In-depth business profiles for 43 Web TV shows, 5 made-for-mobile series, 3 feature films: full creative and commercial details
  • 62 colour stills and screenshots of show Web sites
  • Listings of key market players:
    • 49 production companies, 6 brand integration agencies and 13 government and other relevant organisations, each with a live link to take you direct to their Web site
  • Growth of the market from 2007, with breakdowns for scripted, unscripted and mobile shows, commissions by broadcasters and social networking sites, and self-commissions by independent production companies
  • Brand sponsors referenced in the report include Cadbury, Colgate, Ford, Jacob’s Creek, Nokia, O2, Orange, Toyota and many more
  • Case study: The production process for Nokia’s international multiplatform drama Somebody Else’s Phone
  • In-depth interview with Luke Taylor, co-founder of leading Web show production company Big Balls Films
  • Methodology: the analysis is based on production company information, authoritative industry sources and original research


Additional Information

Who should read this?
  • Business development executives, digital executives and commissioners in studios, broadcasters, and Web video and social networking sites
  • Branded entertainment specialists in advertising and media buying agencies
  • Innovative brand managers seeking new opportunities for their brand portfolio in the online video space
  • CEOs, senior executives and producers in television and new media production companies
UK Web Shows Now gives you and your team a thorough understanding of the UK's dynamic Web TV market and its innovative formats.

Our buyers include global advertising agencies, broadcasters, Hollywood studios and producers: AT&T, BBC Worldwide, Digitas, Disney, Eutelsat, Fox, HBO, ITV, MediaCom, Ogilvy, Publicis, RTE, Warner Bros.

Futurescape's research is regularly quoted in media and marketing publications such as Variety's Video Business, Broadcast, Televisual, TV Week, MediaPost and Campaign.

Companies in the report Online commissioners

Babelgum
Bebo
MSN
MySpace

Broadcasters

BBC
BBC Three
BBC Switch
Channel 4
ITV

Independent production companies

Academy Films
All3Media
Avalon Television
Baby Cow
BBC Switch
Be Entertainment
Big Balls Films
Big Kid
Bloc Media
Channel X
CogApp
Conker Media
Endemol UK
Eqal
FMX
Fortune Cookie
Fourth Passenger
FremantleMedia
Globe Productions
Greenroom Entertainment
Hammer Films
Hat Trick
Hub TV
Illumina Digital
Imagination
Intelligent Digital
ISO Design
Livity
Mobstar Media
MoMedia
Monkey Kingdom
Navelgazing
Off The Fence
Pure Grass Films
RDF Digital
Red Mullet
RSA Films
Shimmer Productions
Silk Press Productions
So Television
Talkback Thames
Te Papa Films
Teen Star Inc
Touch Illumina
UMTV
Vertigo Films
World of Wonder

Advertisers, sponsors and brands

Acuvue
AZ Jeans
Cadbury Creme Egg
Canon
Colgate
DFS
Disney/Buena Vista
Doritos
Ford
Gillette
Herbal Essence
Home Office
Jetstar
Johnson & Johnson
MSN
Nair Care
Nokia
NSPCC’s ChildLine
O2
Orange
Pantene
Paramount Pictures
Pearl Drops
Pernod Ricard (Jacob’s Creek)
Procter & Gamble
Red Bull
Royal Air Force
Samsung
Skittles
Sony Ericsson
Sony PSP
STA Travel
Tampax
Tourism Auckland
Tourism Australia
Tourism New Zealand
Toyota (Aygo Platinum)
Transport for London
Trident
Unilever (Sure Girl deodorant)
Universal Films
Universal Music
Virgin Mobile
Vodafone
Warner Bros
Warner Music

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