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Futurescape

Futurescape researches and publishes digital media strategy reports on the latest creative and business developments in Web TV and transmedia productions.

We all know the Internet is radically transforming the TV industry.

And that Hollywood directors, producers and stars such as Keanu Reeves are already rapidly moving into making Web TV shows. Those household names are taking Web TV mainstream – fast.

But even the most innovative media and branded entertainment professionals face serious challenges in developing new formats and the commercial strategies to make them succeed.

Futurescape reports provide key market data, business profiles of leading shows that analyse their successes and failures, and listings of studios, production companies and brand sponsors. Get facts and insights that inform both business and creative development.

List of reports from Futurescape

Social TV (3rd edition)How one billion TV viewers liking and tweeting will impact TV ratings, ad spend and ARPU – globally 2/15/2012 \| published by: Futurescape ... opportunities and threats The social networks are reshaping TV audience behaviour, consumption and business models Viewers are interacting with television on ubiquitous second screens. Shipments of smart TV sets with social apps are rising fast ... \| more... Search inside this report	$4,995.00
Social TV: How Facebook, Twitter and connected television transform global TV advertising, pay-TV, EPGs and broadcasting 5/10/2011 \| published by: Futurescape ... we currently know it is mainly the practice of viewers using a second screen (laptop, smartphone or tablet) at the same time as watching television. Yet television strategy needs to look out several years and ... \| more... Search inside this report	$4,990.00
UK Web Shows Now - discover how British producers are pioneering new online TV formats and business models 10/1/2009 \| published by: Futurescape ... business models The UK is already a key territory for the creation of highly innovative Web television and transmedia formats and the commercial models for their production. UK Web Shows Now is the only business ... \| more... Search inside this report	$4,990.00
The Birth Of Online TV - creative and commercial strategies for a new entertainment medium 8/1/2009 \| published by: Futurescape ... development How US Web TV studios are funded Detailed analysis of revenue sources for Web shows: advertising, sponsorship, commissioning, download sales and more Comparative budgets: per season and per-minute Detailed profiles of major Web TV ... \| more... Search inside this report	$4,990.00
WeVision - discover how the most successful Web TV shows engage their audiences 1/5/2009 \| published by: Futurescape ... increases advertising effectiveness by implementing social media principles. The four-step WeVision model is based on detailed analysis and case studies of successful, innovative Web TV productions and it: Explains how successful shows mitigate risk by: ... \| more... Search inside this report	$1,925.00
Brand Marketing Via Video Social Networking Sites 7/1/2007 \| published by: Futurescape ... television commercials, but the communities ignore them. Brand Marketing Via Video Social Networking Sites synthesises usage research and statistics, expert opinions, case studies and consumers’ attitudes to provide comprehensive, innovative and practical solutions for brand ... \| more... Search inside this report	$1,200.00