Strategic Analysis of World Sleep Apnea Therapeutic Markets

Frost & Sullivan
March 8, 2004
SKU: MC968850
License type:
Countries covered: Global

Strategic Analysis of World Sleep Apnea Therapeutic Markets

 
Rest-of-World Markets Hold Growth Potential

With increasing awareness of sleep apnea among the medical fraternity and patients, the demand for therapeutics is expected to grow at a rapid pace, especially in the markets outside North America, Europe, and Japan. The acceptance of auto-setting continuous positive airway pressure (CPAP) devices and high-end masks are expected to drive this growth. The anticipated increase in the number of patients diagnosed and the lowered selling price of therapeutic products such as CPAPs, humidifiers, and masks is likely to result in market expansion in the coming years.

This strategic analysis offers insights into future trends in various product categories of the sleep apnea therapeutics market such as standard, bi-level, high-end, and auto-setting CPAPs, humidifiers, and masks in the global markets. This is likely to help companies align their positioning strategies to benefit from the changing markets and obtain maximum return on investment.

Technology Innovation Enhances Patient Comfort and Expands Market

"Patient compliance is key to the success of a CPAP therapy," says the analyst. "An auto-setting portable CPAP with an integrated humidifier and a patient-friendly mask may lead to optimum patient comfort, resulting in compliance with the therapy."

To attain this, companies marketing sleep apnea therapeutics are channeling more funds into research and development to innovate products that can result in improved patient comfort and compliance. Insurance providers that understand the importance of patient compliance in CPAP therapy are offering coverage. The advent of such patient-friendly CPAP therapy systems is expected not only to increase the number of patients on the therapy, but also result in more patients opting to get diagnosed.

Growing Awareness Drives Penetration of CPAP Therapy

With more than 20 million people suffering from CPAP in the United States alone, the worldwide market potential for CPAP therapy is enormous. However, only a small percentage of patients have been diagnosed and treated. Growing awareness of the gravity of this disorder and the need for CPAP therapy is expected to drive uptake in the coming years. "The study of relationships between cardiac disorders, obesity, and sleep apnea is also expected to encourage patients to seek medical help and subsequently get treated using CPAPs," concludes the analyst.



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